Emporia Brands Unveils New Wyborowa Cherry to the UK
Tuesday 6th August 2024 – Emporia Brands, renowned UK premium spirits distributor, is delighted to announce the launch of Wyborowa Cherry. This new addition to their portfolio of premium spirits promises to deliver an iconic and unparalleled cherry spirit experience to the UK market.
“Cherry is one of the most popular flavours in Spirits worldwide and across different categories. The launch of Wyborowa Cherry has supported Wyborowa brand to expand its visibility in the shelves and recruit new consumers with a lower ABV proposition in line with recent trends in the Spirits business,” commented Rui Silva, Head of Business Development for Wyborowa, “we hope this new addition to Wyborowa portfolio in UK will help to increase the brand footprint in the market by recruiting new consumers and offer a new high quality variant to our current consumers. Enjoy convivial moments with Wyborowa Cherry!"
Wyborowa Cherry Vodka is now available to stock in the UK from Emporia Brands. Over the next few months, Emporia will be introducing this exciting new product to bars and retailers through exclusive sampling and tastings.
Wyborowa has recently been awarded a Gold Medal (96 Points) at the prestigious International Wine & Spirit Competition (IWSC). Throughout its storied history, Wyborowa has garnered numerous prestigious awards, affirming its position as a leading vodka producer. Emporia Brands has also been recognised as the IWSC Spirits Distributor of the Year three times, underscoring its excellence in the industry.
“Cherry is one of the most popular flavours in Spirits worldwide and across different categories.”
Wyborowa Cherry Vodka is retailing at £14.50 and can be found in some of the leading retailers and bars in the UK, including The Society of Vintners, Drinks Direct, Soho Cash & Carry, Speciality Drinks, All Drinks Cash & Carry, HT Drinks and more.